ART DIRECTOR

RESUME

GRAPHIC DESIGN, CREATIVE STRATEGY, AND BRAND ACTIVATION


EDUCATION

• Escola Superior de Propaganda e Marketing (ESPM) - Brazil

Bachelor’s in Social Communication and Marketing

Specialization in Sales Promotions and Brand Activation

• Languages

Portuguese and English


WORK EXPERIENCE

• REDLINE MEDIA GROUP

Senior Graphic Designer | Dania Beach - FL | 2023/ 2024

While working in the creative department, I developed concepts, digital advertising, and print collateral—including brochures, posters, and mailers—for Hard Rock Cafe and Hard Rock Hotel and Casino locations worldwide.

• OMNI ADVERTISING

Senior Graphic Designer | Boca Raton - FL | 2019/ 2023

Developed impactful sales campaigns, print ads, engaging social media content, and eye-catching point-of-purchase materials—such as banners, displays, and window clings—for leading automotive brands and dealership groups across the United States.

• EYESEA SOLUTIONS

Art Director | Miami - FL | 2018

Collaborated closely with a copywriter to conceptualize and execute compelling social media campaigns, innovative marketing collateral, and impactful brand activations, contributing to successful projects for Sling TV, Band News, and BB Americas.

• AGENCIA 96/ TERRITORIO COMPORTAMENTAL/ LIVE TEAM BRASIL

Freelance Art Director | Sao Paulo - Brazil | 2015/2016

Worked with some prominent ad agencies, contributing to pitches and retail projects for clients like Sony, JBL, and Walmart.

• GREY GROUP

Creative Director | Sao Paulo - Brazil | 2014/ 2015

I was one of the key contributors to establishing Grey Shopper’s Creative Department, helping to form a dynamic, multidisciplinary team. Played an important role in developing efficient workflow processes and crafting strategic, creative omnichannel campaigns for globally recognized companies such as P&G, GSK, and HBO.

• YOUNG & RUBICAN GROUP (VMLY&R)

Creative Director | Sao Paulo - Brazil | 2013/ 2014

As an integral team member, contributed to the foundational structuring and successful launch of the Labstore Shopper Marketing agency in Brazil. Led and actively participated in all facets of operations, from brainstorming sessions to hands-on art direction, with a primary focus on renowned P&G brands including Pantene, Old Spice, and Downy.


SOFTWARES

  • Photoshop, Illustrator, Indesign, After Effects, Acrobat Pro (Windows/ Mac)

  • Bannersnack

  • Keynote, Pages, Numbers (Mac) & Microsoft Office Suite

  • Workfront, Workamajig


AWARDS

• Popai Brazil

Gold - Pepsico/ Diageo

Silver - Unilever/ Pepsico

Bronze - P&G/ Kellogg/ Mondelez

• Globes Awards

Gold - P&G

Bronze - Unilever

Bronze - P&G

• Brazil Promo Festival

Bronze - Unilever

• Colunistas Awards

Bronze - Danone/ Itau/ Delta Airlines


COMPANIES I HAVE WORKED FOR

Ajinomoto • BB Americas • Bayer • BRF • Carrefour • Danone • Diageo • Ford • GSK • Hard Rock • Honda • Itau • Johnson’s • Kellogg • Kodak • Kimberly-Clark • Mondelez • Motorola • Nikon • P&G • Pepsico • Reckitt • Redecard • Samsung • Schincariol • SlingTV • Unilever